Welcome to the Consumer Product Playhouse.

We create & collaborate with brands & partners who like to play!​​

Bringing award-winning playful products from the
showroom to the shop floor.

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Our Playground

We do things differently here!

From The Playground To The Playroom – A Unique Cross-Category Offer

Our Playful Process

What we do:

  • Brand Strategy

    From positioning & proposition, to visual identity and branding, our in-house Creative Hub team manages the process at every step.

  • Product Innovation Strategy

    Insight-led consumer product strategies, built on the brand’s core objectives, USPs, future growth goals and values.

  • Retail Strategy

    A personalised process which creates bespoke retail strategies for each brand to maximise consumer product potential.

  • Marketing Strategy

    Driving awareness, engagement & sales, through attention grabbing brand activation and creative campaigns.

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How we work

Creative core

The epicentre of our business - our Creative Hub! Where it all starts with inspiration and imagination!

Personalised approach

Our ingenuity, experience and big kid energy has helped us carve out our unique way of working and unrivalled cross-category offer

Collaboration culture

Empowering creativity together to explore the possible. Building and strengthening brands through purposeful partnerships

Best of both

Working with global icons of the licensing world, alongside a thriving portfolio of exclusive & established own brands

Our Work

From the showroom to the shop floor, here’s a snapshot from a few of our latest launches!

Latest News

From new signings, campaigns and award wins, read all about it here!

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Like what you see?
Let's talk.

Retailer, licensor, supplier, or just passionate about
playful consumer products? Let’s catch up!

Get in touch